Open Today! Sales: 10am-7pmService: 7:30am-5:30pm
VIN: 3KPFT4DE7SE088635. Stock #-K10586. MSRP: $24,415. Selling Price: $22,000. Special Lease Offer- 2yr/20K mile lease= $22,000 selling price minus lease cash of $1,400 with $2,747 CASH DOWN- PLUS taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $2,713 due at Signing. Offer shown based on $2,747 due at signing including $107.01 first monthly payment, $2,090.99 capitalized cost reduction, $650 acquisition fee, INCLUDES tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 K4 (Model #23422). No security deposit required. OR- 2.90% APR up to 48 months. 2.90% Annual Percentage Rate (APR) up to 48 months. $22.09 per month per $1000 financed at 48 months. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025.Vehicle is for illustrative purposes only.
VIN: KNDJ23AU0S7249636. Stock #-K10331. MSRP: $22,360. Selling Price: $19,995. OR- Special Lease Offer- 2yr/20K mile lease= $19,995 selling price $300, WITH $2,671 CASH DOWN plus taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $2,671 due at Signing. Offer shown based on $2,645 due at signing including $147.01 first monthly payment, $2,008.99 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 SOUL (Model #B25222). No security deposit required. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
VIN: KNAG24J77S5299341. Stock #-K10342. MSRP: $28,940. Selling Price: $25,750. OR- Special Lease Offer- 2yr/20K mile lease= $25,995 selling price $1,400, WITH $2,762 CASH DOWN plus taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $2,762 due at Signing. Offer shown based on $2,645 due at signing including $157.02 first monthly payment, $2,203.98 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 K5 (Model #L4232). No security deposit required. OR- 2.90% APR up to 48 months. 2.90% Annual Percentage Rate (APR) up to 48 months. $22.09 per month per $1000 financed at 48 months. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
VIN: KNDEU2AA6S7761803. Stock #- K10562. MSRP: $27,360. Selling Price: $24,995. OR- Special Lease Offer- 2yr/20K mile lease= $24,995 selling price MINUS LEASE CASH REBATE OF $1,600, WITH $2,843 CASH DOWN PLUS taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $2,843 due at Signing. Offer shown based on $2,843 due at signing including $167.02 first monthly payment, $2,152.98 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 Seltos (Model #K2232). No security deposit required. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
2025 Kia Sorento LX FWD - Lease for up to $177/mo. for 24 mos. WITH $3,290 due at Signing OR Finance for 1.9% APR for 60 mos. VIN: 5XYRG4JC9SG361436. Stock #-K10529. MSRP: $33,555. Selling Price: $30,995. Or- Special Lease Offer- 2yr/20K mile lease=$30,995 Selling Price minus $1,600 lease cash, WITH $3,290 CASH DOWN PLUS taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $3,290 due at Signing. Offer shown based on $3,290 due at signing including $177.00 first monthly payment, $2,404 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 Sorento (Model #73222). No security deposit required. Or 1.90% APR for 60 months w/ 45 days until 1st pmt. 1.9% APR Financing for 60 months is $17.48 per month per $1,000 financed. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
2025 Kia Sportage LX AWD - Lease for up to $177/mo. for 24 mos. WITH $3,019 due at Signing OR Finance for 1.9% APR for 60 mos. VIN: KNDPUCDF5S7341732. Stock #-K10321. MSRP: $30,540. Selling Price: $27,995. OR- Special Lease Offer- 2yr/20K mile lease= $27,995 selling price MINUS LEASE CASH REBATE OF $1,700, WITH $3,019 CASH DOWN PLUS taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $3,019 due at Signing. Offer shown based on $3,019 due at signing including $177.02 first monthly payment, $2,268.98 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 Sportage (Model #42422). No security deposit required. Or 1.90% APR for 60 months w/ 45 days until 1st pmt. 1.9% APR Financing for 60 months is $17.48 per month per $1,000 financed. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
VIN: KNDNB5K37S6519261. Stock #-K10573. MSRP: $39,120. Selling Price: $36,495. OR- Special Lease Offer- 2yr/20K mile lease= $36,495 selling price MINUS LEASE CASH REBATE OF $1,400, WITH $3,714 CASH DOWN PLUS taxes, tags, registration, dealer proc. fee of $599, $650 acquisition fee due at signing. $3,714 due at Signing. Offer shown based on $3,714 due at signing including $297.00 first monthly payment, $2,532 capitalized cost reduction, $650 acquisition fee, plus tax, title, license and registration fees, dealer conveyance fee, processing fee or optional service fee and any emission testing charge. Lease offer is only available to well-qualified lessees that lease a 2025 Carnival (Model #M4222). No security deposit required. Financing with approved credit through KMF. Not all buyers will qualify. Must take delivery by 3/03/2025. Vehicle is for illustrative purposes only.
1.90% APR up to 60 months. $17.48 per month per $1,000 financed at 60 months. 1.90% Annual Percentage Rate (APR) up to 60 months. APR financing subject to credit approval by Kia Finance America (KFA), through KFA, for well-qualified buyers and not available on balloon financing. Only a limited number of customers will qualify for advertised APR. Subject to vehicle availability and dealer participation. New vehicles only. This incentive is a limited-time offer on eligible Kia vehicles. Offers may not be combined except where specified. Must take delivery from a participating dealer and from retail stock by 03/03/2025. Dealer contribution may vary and could affect actual monthly payment. See your participating Kia dealer for more details. Finance contract must be signed and dated no later than 03/03/2025. Limited inventory available.

Ride Happy
Promise

Shop Cars

Steven Kia is the place to get happy! Whether you are looking to buy, sell, or service your car, truck, or SUV, we take pride in making the experience just as important as the reward. Our top notch sales and service teams understand our customers drive our success. No pun intended! So we put every effort into making each step of your Steven Kia experience resulting in you being a happy customer! We know car buying isn’t fun. That is why our process is fast, efficient and has your best interests at heart. We work hard to get you the best deals with the best rates, offer you top dollar for your trade in and make sure service is done to ensure a safe ride holding all of that precious cargo. Click below for more of the Ride Happy Promise, only at Steven Kia!

Ride Happy Promise

Trade-In
Your Way

Get Trade-In Value

Service
Your Way

Schedule Service

The team at Steven Kia would like to welcome you to our dealership in Harrisonburg, where we’re confident you’ll find the vehicles you’re looking for at a price you can afford. Come and check out our full selection of new vehicles, or get a great deal on a reliable pre-owned model. No matter which vehicle you decide on, our professional finance team will help you get settled with a competitive financing or lease plan.

When you’re looking for quality auto maintenance and repairs near Harrisonburg, you can always count on the professional technicians in our Kia service department as well, where we handle everything from oil changes and filter replacements to powertrain and drivetrain repairs. Schedule an appointment today, or purchase parts from us to handle maintenance and repairs on your own!

Lots of folks in Harrisonburg count on the high-quality vehicles and services found at Steven Kia, and we look forward to living up to our reputation every day. Stop in and see us today, or contact our staff with any questions!

Learn More

Our Reviews

DealerRater logo
DealerRater Dec 26, 2023

From the first phone call negotiations to the fact that I flew in from out of State to pick up the car, the dealership people were most accommodating and considerate. The salesperson, Ricardo, was great. Paperwork was professionally and timely completed. I was even given an orientation about the car electronics and gadgets before I left. I would not hesitate to buy there again.

Read at DealerRater

DealerRater logo
DealerRater Oct 7, 2023

Robert Salisbury and Thomas Holsapple were wonderful! Fast friendly service,. Robert Salisbury is amazing ! Got the best deal possible for me, and Thomas Hosapple is on the ball. Many thanks to the team at Steven Kia in Harrisonburg Va.

Read at DealerRater

DealerRater logo
DealerRater Jun 5, 2023

I had an appointment for an oil change and inspection.I was received with a friendly greeting from my advisor.He reminded me of additional service I needed for safety reasons. My service tech on the video was very clear about the service and recommendations that were preformed. THANK YOU

Read at DealerRater

DealerRater logo
DealerRater Mar 11, 2023

Very organized garage ⭐️⭐️⭐️⭐️⭐️ And treated with respect 🌟🌟🌟🌟🌟Always a good service experience ⚡️⚡️⚡️⚡️⚡️We’ve been doing business with Steven KIA for 1.5 years. Thank you!!!

Read at DealerRater

DealerRater logo
DealerRater Nov 3, 2022

I had an appointment for an oil change and the service tech reminded me that my tires neded to be changed for my safety. thank you.

Read at DealerRater

DealerRater logo
DealerRater Jun 18, 2021

This was my second time purchasing from Steven Kia, I was blessed to have Rob as my salesman. Extremely friendly guy as well as the rest of the staff! My husband was skeptical that we’d be able to drive away with a new vehicle that day but Rob said “trust the process!” And sure enough, 6/16 we drove away in a new 2021 Kia Forte and I couldn’t be any happier about our purchase!! These guys made a great deal on my trade-in and worked with me to make it all happen so at the end of the day, I ...

Read at DealerRater

DealerRater logo
DealerRater Nov 5, 2020

I had a great experience. I needed to be in a car that day, and i had extreme credit and payment limitations. They facilitated every need i had and more, and did it with a great attitude. Cant recommend enough!

Read at DealerRater

Get Directions

Steven Kia 38.4032843, -78.9099908.