Open Today! Sales: 10am-7pmService: 7am-6pm

Ride Happy
Promise

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Steven Kia is the place to get happy! Whether you are looking to buy, sell, or service your car, truck, or SUV, we take pride in making the experience just as important as the reward. Our top notch sales and service teams understand our customers drive our success. No pun intended! So we put every effort into making each step of your Steven Kia experience resulting in you being a happy customer! We know car buying isn’t fun. That is why our process is fast, efficient and has your best interests at heart. We work hard to get you the best deals with the best rates, offer you top dollar for your trade in and make sure service is done to ensure a safe ride holding all of that precious cargo. Click below for more of the Ride Happy Promise, only at Steven Kia!

Ride Happy Promise

Trade-In
Your Way

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Service
Your Way

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The team at Steven Kia would like to welcome you to our dealership in Harrisonburg, where we’re confident you’ll find the vehicles you’re looking for at a price you can afford. Come and check out our full selection of new vehicles, or get a great deal on a reliable pre-owned model. No matter which vehicle you decide on, our professional finance team will help you get settled with a competitive financing or lease plan.

When you’re looking for quality auto maintenance and repairs near Harrisonburg, you can always count on the professional technicians in our Kia service department as well, where we handle everything from oil changes and filter replacements to powertrain and drivetrain repairs. Schedule an appointment today, or purchase parts from us to handle maintenance and repairs on your own!

Lots of folks in Harrisonburg count on the high-quality vehicles and services found at Steven Kia, and we look forward to living up to our reputation every day. Stop in and see us today, or contact our staff with any questions!

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Our Reviews

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DealerRater Dec 26, 2023

From the first phone call negotiations to the fact that I flew in from out of State to pick up the car, the dealership people were most accommodating and considerate. The salesperson, Ricardo, was great. Paperwork was professionally and timely completed. I was even given an orientation about the car electronics and gadgets before I left. I would not hesitate to buy there again.

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DealerRater Oct 7, 2023

Robert Salisbury and Thomas Holsapple were wonderful! Fast friendly service,. Robert Salisbury is amazing ! Got the best deal possible for me, and Thomas Hosapple is on the ball. Many thanks to the team at Steven Kia in Harrisonburg Va.

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DealerRater Jun 5, 2023

I had an appointment for an oil change and inspection.I was received with a friendly greeting from my advisor.He reminded me of additional service I needed for safety reasons. My service tech on the video was very clear about the service and recommendations that were preformed. THANK YOU

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DealerRater Mar 11, 2023

Very organized garage ⭐️⭐️⭐️⭐️⭐️ And treated with respect 🌟🌟🌟🌟🌟Always a good service experience ⚡️⚡️⚡️⚡️⚡️We’ve been doing business with Steven KIA for 1.5 years. Thank you!!!

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DealerRater Nov 3, 2022

I had an appointment for an oil change and the service tech reminded me that my tires neded to be changed for my safety. thank you.

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DealerRater Jun 18, 2021

This was my second time purchasing from Steven Kia, I was blessed to have Rob as my salesman. Extremely friendly guy as well as the rest of the staff! My husband was skeptical that we’d be able to drive away with a new vehicle that day but Rob said “trust the process!” And sure enough, 6/16 we drove away in a new 2021 Kia Forte and I couldn’t be any happier about our purchase!! These guys made a great deal on my trade-in and worked with me to make it all happen so at the end of the day, I ...

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DealerRater Nov 5, 2020

I had a great experience. I needed to be in a car that day, and i had extreme credit and payment limitations. They facilitated every need i had and more, and did it with a great attitude. Cant recommend enough!

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Get Directions

Steven Kia 38.4032843, -78.9099908.