New Kia 2017 Kia Optima for Sale in Harrisonburg, VA

What’s New for 2017 Kia Optima2017 Optima Awards

For the 2017 model year, Kia widens the availability of many Optima packages, adds features to some packages, and includes more features as standard for the two top trims, SX and SXL. We have many great deals for customers in Staunton VA, Waynesboro VA, and Charlottesville VA. If you need help with a car loan for a new Kia Optima, we got you covered. Get approved today!

All new Kia owners are given the 10 year 100,000 mile warranty. This is a great piece of mind when shopping for a new Kia Optima.

Kia Optima Vehicle Summary

The midsize Optima slots right in the middle of Kia’s sedan lineup, above the smaller Rio and Forte but below the larger and more expensive Cadenza, upcoming Stinger four-door hatchback, and K900. The Optima hybrid and plug-in hybrid electric vehicle join the Niro and the Soul EV as Kia models with electrified powertrains.

Overview of 2017 Kia Optima

The 2017 Kia Optima sedan is equipped with a standard 2.4-liter I-4 that produces 185 hp and 178 lb-ft of torque and paired to a six-speed automatic that delivers an EPA-rated 25/36 mpg city/highway for the base LX trim and 24/34 for the EX trim. The optional and fuel efficient 178-hp, 195 lb-ft of torque 1.6-liter turbocharged I-4 is mated to a seven-speed dual-clutch automatic transmission and delivers 28/37 mpg, but can only be equipped in the EX trim. The most powerful engine, a 2.0-liter turbocharged I-4 that produces 245 hp and 260 lb-ft of torque (also mated to a six-speed automatic), manages to deliver 22/31 mpg and is available in the SX and SXL trims.

Beyond those three gas engines, the 2017 Kia Optima is available as a hybrid and plug-in hybrid. The 2017 Optima Hybrid manages to deliver an impressive 39/42 mpg while the Optima plug-in hybrid electric vehicle can run up to 29 miles on all-electric energy and has a combined fuel economy rating of 40 mpg.

If you decide to purchase the mid-level EX trim, the EX Premium package becomes available and includes a panoramic sunroof with power sunshade, an 8-inch touchscreen with Uvo Eservices and navigation, 10-way power adjustable front passenger seat, ventilated front seats, LED interior lighting, blind-spot monitoring, rear parking sensors, Rear Cross-Traffic Alert, and an auto dimming rear-view mirror. The SX trim’s Launch Edition package includes everything above but adds Merlot color sport leather seating, a Harman/Kardon premium surround-sound system, satin chrome accents, and heated rear seats.

Safety of the 2017 Kia Optima

The 2017 Kia Optima was awarded the highest overall rating of five stars by the NHTSA, the sedan received five stars in three crash tests conducted so far: front, side, and rollover. The Kia Optima is a 2017 Top Safety Pick for achieving the institution’s highest rating of Good in all crash tests conducted including the difficult small overlap front crash test. The Optima also received the IIHS’ highest rating of Superior for front crash prevention by avoiding a low-speed 12 mph collision and a high-speed 25 mph collision using automatic braking. To take advantage of this, you must opt for the Autonomous Emergency Braking feature in the SX Technology package or find that feature standard in the SXL trim. Additional safety features include rear parking sensors, Blind-Spot Detection system, rear cross-traffic alert, adaptive cruise control, forward collision warning, and a lane departure warning system.

The Kia Optima plug-in hybrid is more than 500 pounds heavier than the base SX model. However, the sedan still delivers a combined city/highway fuel economy rating of 40 mpg versus the SX’s 29 mpg and can run on all-electric power thanks to its hybrid powertrain.

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2017 Kia Optima Harrisonburg VA

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Shop 2017 Kia Optima LX

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$8,601 off MSRP! $8,102 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017 $3,500 REBATE FOR QUALIFIED CUSTOMERS FINANCING THROUGH KIA MOTORS FINANCE ON STANDARD PROGRAM K504 ONLY. ON APPROVED CREDIT ONLY- Expires 9.5.17
 
$4,836 off MSRP! $4,532 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,750 off MSRP! $4,366 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Black Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,000 off MSRP! $3,684 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,000 off MSRP! $3,676 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,306 off MSRP! $3,922 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, Black Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,250 off MSRP! $3,841 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$3,500 off MSRP! $3,159 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** SERVICE RECORDS AVAILABLE **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, Black Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$4,250 off MSRP! $3,815 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Beige Cloth. 36/25 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$9,516 off MSRP! $7,893 below Invoice! ** MOONROOF SUNROOF **, ** LEATHER **, ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** NAVIGATION GPS NAV **, ** INCLUDES WARRANTY **, ** HEATED SEATS **, ** FUEL SAVER **, ** JUST IN **, Black Leather, Navigation System. 34/24 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima EX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017 $3,500 REBATE FOR QUALIFIED CUSTOMERS FINANCING THROUGH KIA MOTORS FINANCE ON STANDARD PROGRAM K504 ONLY. ON APPROVED CREDIT ONLY- Expires 9.5.17
 
$2,000 off MSRP! $1,703 below Invoice! ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** INCLUDES WARRANTY **, ** FUEL SAVER **, ** JUST IN **, Black Cloth, ABS brakes, Alloy wheels, Electronic Stability Control, Emergency communication system, Heated door mirrors, Illuminated entry, Low tire pressure warning, Remote keyless entry, Traction control. 36/25 Highway/City MPGThis Kia Optima LX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2018 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $1,000 - Customer Cash - National. Exp. 09/05/2017
 
$6,016 off MSRP! $4,393 below Invoice! ** LEATHER **, ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** NAVIGATION GPS NAV **, ** INCLUDES WARRANTY **, ** HEATED SEATS **, ** FUEL SAVER **, ** JUST IN **, Gray Leather. 34/24 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima EX is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 
$6,161 off MSRP! $4,014 below Invoice! ** MOONROOF SUNROOF **, ** LEATHER **, ** BACKUP CAMERA **, ** BLUETOOTH **, ** FREE 1 YEAR MAINTENANCE PLAN**, ** REDUCED PRICE **, ** FREE STATE INSPECTIONS**, ** PRINT THIS PAGE FOR A FREE TANK OF GAS WITH PURCHASE! **, ** LOW PAYMENTS **, ** CALL FOR AVAILABILITY **, ** BAD CREDIT FINANCING **, ** NAVIGATION GPS NAV **, ** INCLUDES WARRANTY **, ** HEATED SEATS **, ** FUEL SAVER **, ** JUST IN **, ** AUTOMATIC **, Black Leather. 31/22 Highway/City MPGAwards: * 2017 IIHS Top Safety Pick This Kia Optima SX Limited is available exclusively at Steven KIA! The 2016 Kia Optima has evocative styling and an impressive set of features raves Edmunds.com! Lots of standard and optional features for the money; handsome cabin with easy-to-use controls and comfortable front seats; top crash scores; as well as a lengthy warranty!Steven KIA is equipped to handle all of your automobile financial needs. Whether you have perfect credit or perhaps had some tough times, we are here to help! We are experts in assisting those who need to rebound and reestablish their credit ratings with over 20 lenders and the most competitive interest rates in the industry. That’s how we ensure you get the lowest rate with the lowest payment possible.This 2017 Kia Optima is located at Steven KIA in Harrisonburg, Virginia. Steven KIA is located LEFT off of I-81 Exit 243. We are directly across the street from Joe's Griddle & Grill at the Truck Stop. Just drive in the same direction as the Fair Grounds and we're on the left. Come to Steven KIA to get the BEST Customer Service, the MOST for your trade, the BEST payment, and the HIGHEST value in the Shenandoah Valley. We use LIVE Market Pricing to make sure our prices are extremely COMPETITIVE. Come see for yourself what the HAPPY Steven KIA customers are saying about us.Contact us at Steven KIA, your Harrisonburg Virginia Kia dealer, Staunton Virginia Kia dealer, Charlottesville Virginia Kia dealer, Winchester Virginia Kia dealer, Chantilly Virginia Kia dealer, for a great deal today! Price does not include tax, title, and license. Price includes: Freight $500 - Customer Cash Enhancement - National. Exp. 09/05/2017, $2,500 - Customer Cash - National. Exp. 09/05/2017
 

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† Based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary depending on how you drive and maintain your vehicle.




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New vehicle pricing includes all offers and incentives. Tax, Title and Tags not included in vehicle prices shown and must be paid by the purchaser. While great effort is made to ensure the accuracy of the information on this site, errors do occur so please verify information with a customer service rep. This is easily done by calling us at (877) 542-7853 or by visiting us at the dealership.

**With approved credit. Terms may vary. Monthly payments are only estimates derived from the vehicle price with a 72 month term, 2.9% interest and 30% downpayment.